Video
Shorts
Short takes on strategy, uncertainty, and how to reason better — some drawn from Fatal Abstraction, some from whatever’s in front of me.
Shorts
Why Numbers Lie: The P&L Trap 📊
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Beware the Oracle: The AI and Consulting Trap
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Do You Have AI Psychosis... or Does Your LLM? | The Dorian Gray Trap
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Certainty Is Killing Your Company 💀
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Why the CEO Never Takes the Blame 🎯
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The Lawsuit Everyone Gets Wrong ☕⚖️
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Why Trump Won: An Act of God?
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0.5%: The Real Odds of Building a Unicorn 🦄
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A 97% Accurate Test Says You're Sick. Should you worry?
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20% Margin, 3% Net. Good Business or Bad? You Have 3 Seconds.
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How 'Backward Hill People' Conquered Greece
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Why Companies Pay Millions for an Idea They Already Had
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Meta, Google, Apple, and Amazon Aren't Actually in the Same Business
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3 Execs, 3 Different Customer Definitions
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My Cat Didn't Cause the Sunrise. Did Your Strategy Cause That Win?
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PE bought Kraft-Heinz, cut costs, margins improved, then the company fell off a cliff.
Watch on YouTubeThe whole argument
These are short takes on one idea at a time. Fatal Abstraction is where they connect: the philosophical foundation, the mental models, and a complete venture model for governing to the level of uncertainty you actually face.
About the book